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That's what a year of grinding looks like.
This is my Twitter analytics from the past 12 months & honestly, it's been a wild ride that I want to share because I think it'll help anyone building their own audience.
Started from basically nothing last July. Those first few months were brutal.
> Felt like I was posting into the void
> Got a few hundred impressions per tweet
> Wondered if anyone even cared about what I was sharing
But I kept going because I believed the content was valuable.
> Had decent spikes in Sept & Oct
> Nov-Mar was honestly depressing
Impressions dropped to 25k some weeks, engagement felt non existent, & I questioned whether I was wasting my time writing about crypto & DeFi.
Here's what I learned during those low months👇
1/ They weren't wasted time
2/ Every thread taught me something about my audience
3/ Every reply built a relationship that would matter later
4/ Learnt a lot from the posts of @0xCheeezzyyyy @kenodnb @thelearningpill @AlwaysBeenChoze & how they went ahead w their posts
5/ I was building the foundation even when it didn't feel like progress. Connected w some amazing folks like @splinter0n @eli5_defi @Hercules_Defi @0xAndrewMoh
The real change started happening around April & May. Not because I discovered some algorithm hack or viral formula, (see the numbers are not that great) but because I'd finally understood what my audience needed.
Better analysis, clearer explanations, less hype & more data pa. The compound effect slowly now has started kicking in. June & July have been good. But more importantly, the engagement quality is so much higher. People are actually finding value in what I share.
The lesson?
Your breakthrough is probably closer than you think, but it won't look like you expect. It's not one viral tweet that changes everything (for some it does) but I believe it's the slow build of trust, consistency & genuine value creation.
If you're down right now, I promise it's worth pushing through.
Slow audience > Quick audience


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